HND Business Marketing
HND level programmed is ideally suited to students who want to specialize in marketing, but would also like to learn more about the business needs and theories that underpin it.
HND business marketing is a major qualification, which affords broad range of relevant business and management areas, or it would rather deal with who have started or planning into a public sector of business.
HND Business Studies
HND business Studies and marketing is a good and solid foundation course in business, which specifies in marketing. The main purpose of student is to gain a good knowledge in marketing, but who are particularly interested in doing business. HND Business and Finance aim is toprovide students with a basic business education, suitable for those seeking a range of career in industry, commerce and public administration and thus enabling them to be more successful when seeking employment. It is well regarded in qualification for entry to higher education and advanced professional studies. Business Administration study is designed to produce business and management personnel for public and private enterprises who should understand the nature and purpose of business and should be able to contribute effectively to achieve the objectives by utilizing human and material resources at any time within the organizations.
Benefits of HND Business Marketing
Main aspect of business marketing is to ideal a “Stepping stone “ into a degree course.
HND Business marketing gives you a good foundation for many careers. It subjects to cover essential core elements to achieve a good solid knowledge into the management field.
The importance of a knowledgeable experienced and effective direct (inside or outside) marketing is often critical in the business market.
HND course will give a standard degree than a normal degree.
HND provides a robust importance on worked based skills development including the essential knowledge and understanding required by the contemporary business sector.
It is an affordable way to study towards business hnd and management degree.
Business marketing Vs. Consumer Marketing
Business marketing basically engages with shorter and more direct channels of distribution
While Consumer marketing entails with large groups of media and retailers.
· A notable characteristic of B2B marketing is a way that is rarely deal with ‘product first’ or ‘service first’. Marketing messages lead with significant context that acknowledges the customer’s need or problem, which deals as first and then establishes the relevance of the vendor’s product or service to the customer’s situation. In B2C marketing, the product or service features and benefits are called out up front.
· Business marketers serve the largest market of all; the dollar volume of transactions in the industrial or business market significantly exceeds that of the ultimate consumer market.
B2B is different from B2C, it will include corporate brands, divisional brands, product/service brands which consider as electronic correspondence.
Business market can be convinced to pay premium prices more often than the consumer market if you know how to structure your pricing and payment terms well. This pricing premium is particularly achievable if you support it with a strong brand.
Smart marketing for Small Business
· Know the difference between acquisition and retention marketing
· Diploma in business management
· And then know your ideal customer
· Higher national diploma
· Know what channel marketing
· Create one marketing piece with different messages targeted to different populations.
· Know what integrated marketing is.
Specific Goal for HND Business marketing
· Win back
· Retention / Repeat
5 Ps of Marketing
Integrated marketing is stronger when you combine the channels to work together. It adds social media to your website, email templates, and direct mail templates. It develops an email campaign that pushes recipients to refer friends. The business market can be convinced to pay premium prices more often than the consumer market if you know how to structure your pricing and payment terms well. This pricing premium is particularly achievable if you support it with a strong brand.